How to Communicate with Your Boomer Customers


Business Articles
One of my green industry clients recently made the move to invoicing their customers electronically. One thing he and his staff learned immediately was that some of their Baby Boomer customers did not want to receive their invoices via email. They wanted to receive them in hard copy form through the United States Post Office mail.   More
 
Monday, November 17, 2014

Winterizing Your Mowers


Landscape Maintenance
In a large swath of the country, the coming of fall and winter means that annual chores need to get done before the weather turns bitter. Storm windows are put up, snow tires are put on, outdoor furniture is covered or put away.   More
 
Monday, November 17, 2014

Make Irrigation Installations Easier


Irrigation
You gotta love technology—cell phones, digital video recorders, tablet devices… how did we ever live without them? Seems like some new gizmo rolls out every day. It’s tough to keep up with it all. Irrigation contractors haven’t been left out of this revolution.   More
 
Friday, August 15, 2014 MARY ELIZABETH WILLIAMS-VILLANO

Mastering the Skills of Time Management


Business Articles
A friend and I went to a restaurant the other day. After we were seated, the waiter came to our table, handed us menus and said he would be right back with bread, butter, and water. He returned shortly with water; then he went back to get the bread, placed it on our table, and said he would return with the butter.   More
 
Friday, May 16, 2014 Michael Mazzarella

Five Tips to Better Manage Your Crew


Business Articles
Landscaping has long been a part of my life. As a lifelong entrepreneur, I started my Detroit-area landscape company when I was 19. In the process of learning the business, managing my own crew, and dealing with the unexpected challenges of being a first-time business owner, I’ve made plenty of mistakes.   More
 
Friday, May 16, 2014 PAUL PROCTOR

Is Mowing Your Main Revenue Stream?


Landscape Maintenance
That’s the story for so many people in the green industry. As soon as they were tall enough and strong enough to push a mower, many budding landscape contractors began by cutting lawns for neighbors, to earn extra money after school and in the summer..   More
 
Wednesday, January 15, 2014

Growing Your Business


Business Articles
Times have changed and advertising in the green industry has changed along with it. In the past, trying to get the biggest ad in the Yellow Pages or changing your name to AAA something was the way to go, so that you could get listed first in your category.   More
 
Monday, December 16, 2013 BRYAN CLAYTON

MOWER MAINTENANCE


Landscape Maintenance
There’s an old adage that says, “Take care of the little things, and the big things will take care of themselves.” This may seem like a strange way to open a story about maintaining commercial zero-turn mowers; after all, they’re hardly “little things,” either in size or in cost.   More
 
Monday, December 16, 2013 MARY ELIZABETH WILLIAMS-VILLANO

Managing Your Mowing


Landscape Maintenance
The modern commercial mower is an awesome beast. The things it can do, the power it has, the technology that goes into it are truly remarkable. You probably own several of them. As you know, this much mowing “firepower” doesn’t come cheap.   More
 
Thursday, March 14, 2013

Employee Incentives

...the good and the bad


Business Articles
Incentives—rewards meant to encourage and motivate employees to be more productive—all too often backfire and create unintended consequences: internal squabbles, cynicism, distraction, and diminished performance. However, when used correctly, they can produce wonderful results.   More
 
Thursday, March 14, 2013

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