Facebook: Fired Up or Just Fired?


Business Articles
There’s no doubt that Facebook participation can be an asset to any business. the question is how you can use it to promote your company, yet be sure your team members are cautious in the way they use it? What should the owner and office manager post? Where is the line between personal and professional? Knowing the good, the bad and the ugly of Facebook for business, your company can take full advantage of this tool and watch your business grow.    More
 
Thursday, February 19, 2015

Women in Landscaping


Women in Landscaping
Women have certainly come a long way in the business and professional worlds. Our next U.S. president might even be a woman. Even so, the green industry is still pretty much a testosterone-filled milieu. Because women in prominent roles in our business are still the exception, it’s good to hear their stories once in awhile. Here are two.   More
 
Monday, September 15, 2014 MARY ELIZABETH WILLIAMS-VILLANO

Holiday Lighting...The Gift That Keeps on Giving


Landscape Lighting
In the holiday classic, “National Lampoon’s Christmas Vacation,” Chevy Chase nearly pulls his hair out trying to get his Christmas lights to work. He grows so desperate for a solution that he winds up checking each individual bulb, one by one, for a short circuit. In the end, the entire fiasco comes down to a single indoor light switch. And when he flips that switch, the light display is so fantastic that it shuts down half the city’s power grid.   More
 
Monday, September 15, 2014

Sensors at Work


Irrigation
However, some of these new electronic innovations have been around long enough now that most of the kinks have been worked out of them. And, for many irrigation professionals, they’re not mere gadgets, but good, steady, reliable tools they can count on to perform well every day.   More
 
Friday, May 16, 2014 MARY ELIZABETH WILLIAMS-VILLANO

Cunado Family


Close-Up Profiles
“A ll I ever wanted to do was manufacture something that I could sell, and to see it say, ‘Made in U.S.A.,’” said Dan Cunado, president of Vista Professional Outdoor Lighting. “I’m overwhelmed; this is a dream come true.”   More
 
Tuesday, April 15, 2014 DENNE GOLDSTEIN

Sketching a Masterpiece


Landscape
There’s an old saying, “A picture is worth a thousand words.” So when you’re creating a design for a landscape, you want your thousand words to be good ones. Well, with computer design software, it’s easier than ever to compose your landscape..   More
 
Friday, March 14, 2014

Trucks...Rolling into 2014


Trucks
Pickups and their cousins, cab-over-engine (COE) trucks, are the basic, bedrock equipment of all green industry professionals. From the smallest oneman, one-truck operation to corporate outfits with huge fleets, trucks are the indispensible standbys we rely on to carry crews, supplies and equipment to and from jobs.   More
 
Monday, December 16, 2013

Outsourcing: Is It Right for Your Company?


Business Articles
Sure, your guys do installations and maintain beautiful landscapes, but when it comes to properly irrigating them, no one in your company knows the difference between a spray head and a rotor.   More
 
Monday, December 16, 2013 Susan Maddocks

Retaining Customers in the Snow Removal Business


Snow & Ice
If I were going into business today, especially the snow removal business, the most important question I would ask is, “how do I get customers?” You, as a landscape contractor, have the advantage over me, because you already have an established customer base to start with.   More
 
Wednesday, August 14, 2013

Business to Business - Social Media Tips and Tricks


Business Articles
So you’ve read all of the articles about why it’s important to participate in social media for your business and now you’re ready to take the plunge. Maybe you’ve started one or several social media sites but they are not quite up and running as smoothly as you would like.   More
 
Wednesday, August 14, 2013

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