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Why Small Business Owners in the Green Industry Have a Hard Time Delegating and What They Can Do About It


Business Articles
First, in order for any small business owner to be successful, it takes a lot of hard work. Realizing that they can always count on themselves to do it the “right way,” it quickly becomes a habit to do any present task at hand themselves. Habits are funny things.   More
 
Monday, December 15, 2014

Buy? Lease? or Rent?


Business Articles
With the current labor shortage in our industry, landscape contractors have had to be creative and find ways to do more with fewer people. For example, the crews responsible for mowing the grass at New Zealand’s Auckland International Airport use a large, one-of-a-kind mower that mows 646,000 square feet of grass per hour.   More
 
Monday, November 17, 2014

How to Communicate with Your Boomer Customers


Business Articles
One of my green industry clients recently made the move to invoicing their customers electronically. One thing he and his staff learned immediately was that some of their Baby Boomer customers did not want to receive their invoices via email. They wanted to receive them in hard copy form through the United States Post Office mail.   More
 
Monday, November 17, 2014

Are You A Reluctant Leader?


Business Articles
Do you know someone who is very comfortable doing a job that has no leadership dimension, even though you just know they will thrive as a leader? Many of them have a condition that is sometimes referred to as ‘altitude sickness.’   More
 
Wednesday, October 15, 2014

Are You Giving Your Customers What They Really Want?


Business Articles
There was a study about customer satisfaction that was conducted by a research group. The results were so startling that it quickly became obvious that the outcome could apply to all types and sizes of businesses and organizations, including the green industry. The study centered on what customers really want to know about the people from whom they are buying.    More
 
Monday, September 15, 2014

Business to Business: Do the Math!


Business Articles
I recently received a very clever phone pitch. A telesales person called to congratulate me for being such a good magazine customer. She offered me five magazines, free of charge, for 60 months. I thought this was outrageously good. She explained that the magazines wanted to increase their circulation for their advertisers.   More
 
Friday, August 15, 2014 Burke Franklin

The Real Impact of Leadership


Business Articles
William James, the famed American philosopher and psychologist, once said, “When two people meet, there are really six people present. There is each person as they see themselves, each person as the other person sees them, and each person as they really are.   More
 
Tuesday, July 15, 2014 Alesia Latson

Is Employee Cynicism Killing Your Culture?


Business Articles
In an age of cynicism and irony, Northwestern Mutual is a throwback to a more innocent time. The company is the antithesis of ‘cool.’ It has the kind of culture in which people embrace plain suits and sincere handshakes, take pride in wearing achievement ribbons, and kick off conferences with patriotic music.   More
 
Monday, June 16, 2014 Rich Karlgaard

Best Management Practices and You


Business Articles
A few years ago, a guy I grew up with told me he’d decided to start his own business. I thought he’d never be able to pull it off, as he was not exactly what you’d call a “star student.” As I headed off to college, I wished him good luck. Deep down, I doubted he would succeed.   More
 
Monday, June 16, 2014 Michael Mazzarella

Mastering the Skills of Time Management


Business Articles
A friend and I went to a restaurant the other day. After we were seated, the waiter came to our table, handed us menus and said he would be right back with bread, butter, and water. He returned shortly with water; then he went back to get the bread, placed it on our table, and said he would return with the butter.   More
 
Friday, May 16, 2014 Michael Mazzarella