WANTED: Sustainable Landscape Services for Savvy Consumers


For decades, Billy Goodnick has been showing people how to create sustainable landscapes – and how to ditch their lawns. But don't think of me as a "bad guy," he says.... more

 
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Be careful of what you wish for


The Publisher Speaks
Sometimes you have to be careful of what you wish for. Last October when the snows came early...
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Wednesday, April 16, 2014 DENNE GOLDSTEIN

Can You Afford to Turn Down a Job?


The Publisher Speaks
A number of years ago I met a man who was just starting out in the landscape business. He was young, vibrant and enthusiastically looking forward to building a business for himself and his family...
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Monday, August 12, 2013 DENNE GOLDSTEIN

Service Charges


The Publisher Speaks
My air conditioner was not working so I called the company to have it repaired. I was told that there would be a service fee for someone to come out. Included with that fee was thirty minutes of worker's time. After that, there would be a charge of additional time as needed, plus parts.
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Friday, June 14, 2013 DENNE GOLDSTEIN

How is Your Company Perceived?


The Publisher Speaks
All the marketing gurus seem to be emphasizing the importance of branding your company and name recognition. So how is your company perceived by your clients and potential clients?   More
 
Thursday, May 23, 2013 DENNE GOLDSTEIN

Get On The Bandwagon


The Publisher Speaks
The economy looks good, and this should reflect well on our business. However, some clouds loom over the horizon. Weather forecasters are again predicting that some parts of our country...   More
 
Wednesday, March 27, 2013 DENNE GOLDSTEIN

Challenges Facing Our Industry


The Publisher Speaks
Our industry is facing some challenges that threaten our very existence. We get caught up in our own businesses and are probably not aware of what is quietly going on around us. Then before you know it, new laws and regulations are set in place.   More
 
Wednesday, March 6, 2013 DENNE GOLDSTEIN

Creating Business


The Publisher Speaks
I know I sound like a broken record, but there are lessons to be learned from this little story I am about to tell you.  Almost everyone in the U.S. has felt the pain of these last four years, but small businesses especially have been hard hit. The landscape industry has many small businesses…   More
 
Monday, November 19, 2012 DENNE GOLDSTEIN

Eco-Green Era


The Publisher Speaks
 We are being pushed into the eco-green era faster than we can realize, yet most of us are fighting it.  Why?  It's coming faster than we think and will be good for business.  There is a saying: "If you want to know where you are going, look back at where you came from." Exactly! Just look back.   More
 
Tuesday, October 9, 2012 DENNE GOLDSTEIN

Crew Time Management


The Publisher Speaks
Let's talk about productivity. One of the toughest areas to measure productivity is your crew. In any market, especially today, more contractors give up profit dollars...   More
 
Wednesday, August 8, 2012 DENNE GOLDSTEIN

The Publisher Speaks


The Publisher Speaks
What I want to talk about today is ways for you to develop new additional revenue streams. Since the housing bubble burst, our contractors have been scratching to try and stay afloat, and I find today we can no longer do business the way we did a few years ago.   More
 
Monday, July 2, 2012 DENNE GOLDSTEIN